TRUTHstudio | The 3% Solution
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The 3% Solution

TRUTHstudio developed a series of charts that visually communicate key messages of The 3% Solution, a joint WWF/CDP report that describes an opportunity, over the next ten years, for the US corporate sector to invest in a ‘Carbon Productivity Portfolio’ that would capture almost $200 Billion in Net Present Value revenue/savings while simultaneously achieving overall Interngovernmental Panel on Climate Change (IPCC) 25% Target GHG reductions for the US corporate sector of 1.2 Gt CO2e. TRUTHstudio worked with the team to refine the portfolio concept, develop a visualization method for key datasets, validate the data, and create charts to communicate the scale of the opportunity. Download the full report here. View the project website here.



Strategic Analysis, Information Design