A custom method of visualizing the life cycle of key packaging materials was developed to support the findings of a report prepared by GreenBlue for the State of California Department of Conservation. The method provides a visual “portrait” of each packaging material, and comparison of these portraits enables rapid identification of material-specific issues. The display method builds on the previously developed life cycle icon.

Project Mgmt: L. Shoch, M. Stevenson

Art Direction: J. Pearson

Design: S. (deSocio) Fishwick

Copyright: GreenBlue 2009

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